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The Evidence Canvas: A Planning Tool for Digital Health Innovators 2023
Sector insightsA visual framework to help innovation programmes define, collect and use evidence more effectively.
Overview
The Evidence Canvas provides a structured approach to building an evidence base for innovation programmes. Developed by MedCity, it helps organisations map their goals, data needs and success indicators in one clear framework. The tool is designed to strengthen project design, evaluation and communication with stakeholders. It has been used across MedCity initiatives to ensure consistent data collection and impact measurement. The Evidence Canvas supports funders, policymakers and innovators in demonstrating outcomes and making evidence-led investment and strategy decisions.
Key takeaways
- Framework for evidence-based designThe Evidence Canvas helps innovation teams identify what evidence they need and how to collect it effectively.
- Improves evaluation consistencyBy standardising how impact is measured, the tool allows projects to demonstrate value and progress more clearly to funders and partners.
- Supports strategic decision makingThe Canvas provides a shared structure for planning and communicating outcomes, helping to align innovation activity with policy and investment priorities.
